Best. Marketing. Ever.

…Okay, “best” may be an exaggeration.

But without a doubt, this video from Dollar Shave Club is just about the most inventive work we’ve seen in a long, long time. It’s everything advertising is supposed to be. Entertaining. Irreverent. All the info you need is in there.  And it establishes the brand oh-so-well.

Most importantly, it’s memorable.

Mike, the Razor Dude

Mike, the Razor Dude

Fantastic.

Want more?  Are you sure?  Then check this out too. I dare ya.